Our Purpose

At B2Chat, we transform conversations into growth, connecting businesses with their customers through agile and human technology.

This is how we bring our PURPOSE to life

What we do?

We connect businesses and customers in one place, so every conversation is more agile, close and effective.

How we do it?

We combine agile technology and innovation with a human touch that makes every interaction count.

Why we do it?

Because we believe in the power of people and technology to transform experiences and generate growth for businesses.

Founders

We believe in the power of conversations to drive growth in every business.

founder víctor saldarriaga

Víctor Saldarriaga

founder pamela richter

Pamela Richter

founder jaime gutierrez

Jaime Gutierrez

founder pedro jaramillo

Pedro Jaramillo

Milestones

Our Story

Milestones

A vision that becomes reality

From Medellín, four entrepreneurs —Pamela Richter, Pedro Jaramillo, Víctor Saldarriaga and
Jaime Gutiérrez — united experience and passion to create a platform that would help businesses communicate better with their customers through channels like WhatsApp and Facebook.

B2Chat was born, with its first clients in Colombia and a clear mission: to transform customer service with simple and powerful technology.

Milestones

B2Chat S.A.S. is established

With the support of the Sofía Pérez de Soto Foundation, B2Chat becomes an independent company with regional growth, ready to scale its impact across the region.

Milestones

Regional growth

With investment from Globant Ventures and strategic partners, we expanded the team, strengthened our product and reached more countries with a robust and reliable SaaS solution.

Milestones

Official Meta Partners

We officially became a Meta Business Solution Provider (BSP) for the WhatsApp Cloud API, marking a milestone in our technological evolution.

Milestones

Continental reach

More than 500 companies in 19 countries use B2Chat to centralize and enhance their instant messaging channels.

Milestones

B2Chat lands in Europe

We began our expansion outside Latin America with a strategic partnership in Spain, opening the door to the European market.

Milestones

Continental reach

We received the SMB Growth Accelerator Award from Meta, were selected as one of the Top 5 Scale-ups in Medellín by Ruta N, and obtained the SOC 2 and Great Place to Work certifications, validating our commitment to security, culture and excellence.

Milestones

B2Chat connects more than 800 companies in 20 countries.

And we keep growing with a firm purpose: to transform conversations into growth, connecting businesses with their customers through agile and human technology.

Our values

The way we do things matters as much as what we do.

At B2Chat we believe that a great company is built from within. These values guide every decision, every product and every experience we create.

Quality

Excellence in every detail

We are committed to doing things right, always. We take care of every detail to anticipate expectations and deliver solutions that truly generate value, both for our clients and for the businesses that trust us.

Innovation

We create solutions that generate value

We constantly evolve. We explore new ideas, embrace change and transform creativity into practical solutions that allow us to stay one step ahead.

Collaboration

We work together to achieve more and grow as a team.

We believe in the power of teamwork. We share ideas, combine talents and build collective results based on trust, respect and open communication.

Candor

We speak with honesty and respect to build trust.

We promote clear, direct and empathetic conversations. Constant and constructive feedback allows us to grow, learn and strengthen relationships based on trust.

Wellbeing

Our people are the heart of everything we do

We put people at the center. We foster an environment where wellbeing, development and personal and professional balance are the foundation for sustainable growth.

Great Place to Work®

A place where people trust and grow

At B2Chat we were certified as a great place to work, a recognition that reflects our commitment to a culture based on trust, respect and the wellbeing of people.

This certification validates that what we experience as a team is reflected in a positive work experience, consistent with our values and the way we work.

great place to work

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